Deadline’s Most Valuable Blockbuster tournament is back. While studios during Covid wildly embraced the theatrical day-and-date model when cinemas were closed, they soon realized there’s nothing more profitable than a theatrical release and the downstreams that come with it. If anything, theatrical is the advertisement for a movie’s longevity in subsequent home entertainment windows. Entering the conversation
Evil Dead Rise
Exhibition cries for a supply of films at the box office, but a flood of titles means nothing if there isn’t any marketing money put behind it. Last weekend there were five wide releases going up against Illumination/Universal’s beast Super Mario Bros Movie. Did it even make a difference? Was a proper amount spent to
EXCLUSIVE: Deadline has learned that Warner Bros is making a slew of release-date changes next year. First of all, James Wan’s Aquaman and the Lost Kingdom needs more time in postproduction, so it’s moving from March 17, 2023 to December 25, 2023. You’ll remember the first Aquaman was released during Christmas 2018 and made $335.1 million domestic