‘Barbenheimer‘ was completely unexpected, but the studio behind Barbie gladly leaned in, said Dana Nussbaum, EVP of worldwide marketing for Warner Bros. Pictures, calling the unusual double-feature frenzy one of a few unforseen and welcome twists while rolling out the Greta Gerwig’s blockbuster. “That was absolutely a surprise to us. But one that we found
Barbenheimer
The two seemingly unstoppable phenoms of summer 2023 are each setting new milestones this weekend as Greta Gerwig’s Barbie through Friday has become the No.1 film of the year globally, overtaking The Super Mario Bros Movie with $1.365B. In the same breath, Christopher Nolan’s Oppenheimer this frame is continuing its incredible run with the Universal
Editor’s note: Dade Hayes and Jonathan Bing are co-authors of Open Wide: How Hollywood Box-Office Became a National Obsession. Hayes is Deadline’s Business Editor and Bing is Chief Communications Officer at Vice Media Group. The more things change, the more the Hollywood studios stay the same. At least that’s one of the surprising lessons of
As expected, Warner Bros’ Barbie has now officially crossed the six-century mark globally with Friday’s figures included. The global cume is $637.5M through yesterday with the international box office repping $350.5M after a $30.1M Friday in 69 offshore markets. The Greta Gerwig-directed phenom should high-heel it past $700M through Sunday worldwide. We’ll have much more
EXCLUSIVE: The UK box office is booming thanks to Barbenheimer. According to seven-day figures from Comscore, this past week is the highest ever recorded at the UK and Ireland box office, with £66,373,575 clocked from all movies between July 21-27. The feat has been fueled by the Barbenheimer phenomenon, which has seen Greta Gerwig’s Barbie
Very early figures here for Barbenheimer given their wonderous first week. So early we don’t have the figures for Disney’s Haunted Mansion previews yet, nor the official studio numbers. But it’s another sexy $20M+ day for Barbie with an estimated $21.4M on Thursday (-7% from Wednesday), ending its first week at $258.6M. The pic should
Wednesday isn’t a day like Tuesday, where there are cheap tickets up for sale, but that didn’t stop Warner Bros.’ Barbie from continuing its daily weekday $20M+ streak. The Greta Gerwig-directed feature grossed $23M yesterday, -12% from Tuesday, sending its six-day running total to $237.1M. America’s No. 1 doll definitely is crossing $300M this weekend,
We knew Warner Bros’ Barbie and Universal’s Oppenheimer were going to be big — but not this big. Paramount’s Tom Cruise sequel Mission: Impossible – Dead Reckoning Part One learned that the hard way (65% Weekend 2 decline with $19.3M) by going one weekend before the dual tidal wave, trying to avoid the wake of
When it comes to the road to blockbuster glory, some projects are willed, some happen instantaneously, while others go through a long development hell. That’s just what happens when you’re perfecting toward a hopeful billion-grossing title. In the case of Mattel’s Barbie, it was arguably a 14-year journey that began at Universal. It stands to
AMC Entertainment set a new post-Covid record for global admissions revenue this past weekend with Barbie and Oppenheimer leading a charge that drew 7.8 million moviegoers to theaters. Warner Bros/Mattel’s Barbie racked up $162 million opening weekend. Universal’s Oppenheimer stands at $82.4 million for a $300 million weekend at the domestic box office. For Imax, Christopher Nolan’s Oppenheimer delivered a $35 million debut
Christopher Nolan’s highly-anticipated and highly-reviewed Oppenheimer has begun overseas rollout with strong results versus some of the director’s previous titles. On Wednesday, the Universal film opened in 10 offshore markets, grossing $2.4M and led by France and Indonesia. These are early days as the critically-lauded Cillian Murphy-led biographical drama/political thriller will be playing a total