Products You May Like
Today, Devil Wears Prada 2 will outstrip the original 2006’s global lifetime of $326.5M at the worldwide box office.
Through yesterday, the reteam of director David Frankel, and stars Meryl Streep, Anne Hathaway, Emily Blunt and Stanley Tucci, has grossed $324M worldwide with $101.8M in its first week stateside and $222.2M abroad in a 100% offshore footprint.
Currently, the sequel’s second weekend is running neck-in-neck with New Line’s Mortal Kombat II for No. 1 in North America, each with around $42M apiece, a duel that will go down to Mothers Day. That will bring Devil Wears Prada 2‘s domestic cume through ten days to $143.8M and will put the entire franchise for both pics well past $700M by Sunday AM.
Italy remains stunning for Devil Wears Prada 2 as the leading offshore territory with $22.2M. That’s a big deal because Italy is rarely No. 1 for a Hollywood movie. It also speaks to the rebound in the box office in Italy post Covid; the country firing up 2026 with the local comedy, Buen Camino, which grossed $90.4M, the biggest ever for a local Italian movie. That’s because Milan makes a big cameo in the movie. UK is now up to $21.6M, Brazil is $16.6M, Mexico is $15.9M, Japan $13.1M, Australia $12.9M, Germany $11.7M, China is $11.6M, France near $11M, Korea near $7M, Spain $6.4M, and Argentina $4.3M.
In regards to the marketing blitzkrieg which made this box office milestone possible, read up on that here. Promo partners included Dior, Tiffany & Co, Diet Coke, Hilton (Waldorf), GE Cafe, Google, Grey Goose, Lancôme, L’Oréal Paris, Samsung, Smartwater, Starbucks, Zillow, TRESemmé, United Airlines and Mercedes Benz’s new Maybach S-Class.