Summer Box Office

After 17 months of one-and-off promotion, including two Super Bowl spots, Universal’s F9 finally arrives at U.S. and Canadian theaters with high hopes of turbo-charging what has been a rudderless summer box office post Memorial Day weekend as the pandemic calms. F9 will be the widest theatrical release during the pandemic at 4K theaters, which still
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“We are in uncharted territory.” Those are the words from one exhibition source this morning to Deadline in the wake of MGM/Eon/Universal’s shocking shift of No Time to Die from its April 10 Easter global launch date to Thanksgiving, largely due to those Asian markets effected by the coronavirus. Don’t doubt this for a second,
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The National Association of Theatre Owners reported today that the average ticket price for the third quarter of July-September was $8.93 which is -4% from Q2’s average of $9.26, but +1.1% from Q3 a year ago which was $8.83. Year to date the average ticket price is $9.08 roughly even percent-wise with the $9.11 final
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3RD UPDATE/WRITETHRU SUNDAY AM: After Friday posts Those distributors complaining that they can’t find a release date on the calendar can just shush. Why? Because you didn’t book any wide releases over Labor Day weekend! Distribution often preaches that movies are a 52-weekend business-a-year, and for the second time since 2017, the Labor Day stretch is
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Comscore/Screen Engine’s audience movie-polling service PostTrak is celebrating its 1,000th pic polled this upcoming weekend with a summary of moviegoing stats since its inception seven years ago. And there’s a plethora of illuminating findings, specifically: Streaming isn’t crushing moviegoing with just under 35% of all cinema attendees considering themselves frequent streamers. In addition, over the
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