The aftermath of the strikes may have rattled the domestic box office, which is 13% behind the same period a year ago. But that’s not stopping Paramount, Universal and Disney from spending a record $7 million per 30-second spot to show off their movie wares on Super Bowl Sunday. Despite the box office taking a
Deadpool 3
In 2016, Ryan Reynolds‘ first Deadpool movie scored a huge marketing touchdown at the Super Bowl when using the weekend of the big game to hold a number of promotional events, culminating with a final trailer spot released during the showdown between the Denver Broncos and Carolina Panthers. Two weeks later, the irreverent R-rated pic
There will be blood at the box office in 2024. And not the type that comes with two studio tentpoles going at each other. Nah, as Barbenheimer showed this past year, that’s actually great for business. We’re talking the red-ink kind, and it will be felt on both sides, studios and cinemas, with the latter
Deadpool 3, Beetlejuice 2 and Ghostbusters: Frozen Empire top Fandango‘s list of most-anticipated wide-release movies in 2024. (See the full top 10 and other charts below.) The NBCUniversal-owned digital movie brand surveyed 8,000 ticket buyers about the titles they’re most looking forward to, and also gauged their mood heading into next year. About 81% of
As we told you Wednesday, Disney/Marvel‘s Deadpool 3 is moving off it summer launch date of May 3, 2024, leaving the season without a kickoff film for now. The Shawn Levy-directed pic, which is going back into production, will take over Captain America: Brave New World‘s release date of July 26 next year. But Captain
EXCLUSIVE: With the end of 118-day actors strike at 12:01 a.m. Thursday morning, as well as a 148-day WGA strike back in September, global Hollywood feature productions can now resume. And while studios warned the guild that movies wouldn’t be able to start until January due to the holidays, they’ve been in pre-production on re-starts
EXCLUSIVE: In one of the first major blows to the 2024 theatrical release schedule due to the ongoing actors strike, sources tell us that Marvel Studios‘ Deadpool 3 won’t be making its May 3 start-of-summer theatrical release date. Even if the strike ends in the next few weeks, a 2024 restart on the half-finished Deadpool