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‘Twisters’ Breaking Out With Around $7M In Previews – Box Office Early Look

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EXCLUSIVE: Twisters, the reboot of the 1996 Amblin feature co-written by Michael Crichton, is off to a good start with around $7M in preview money from both Wednesday night’s fan Imax/PLF showtimes and previews which began at 5 p.m. Thursday.

Reviews and audience response for the pic starring Glen Powell and Daisy Edgar-Jones is great at 78% certified fresh and 94% on Rotten Tomatoes, respectively. That’s better than the original movie which received drab scores at 67% critics, and 58% audience. Forecasts were at a $50M+ opening, but with this movie doing business in the heartland, it would not be shocking to see it raise to $60M.

That Wednesday and Thursday preview number, if it sticks by Friday morning, would be ahead of the $6.6M Wednesday/Thursday preview sales posted in May by 20th Century Studios/Disney’s Kingdom of the Planet of the Apes, which debuted to a $22.1M Friday and 3-day of $58.4M. The difference here in case of any overperformance? Apes didn’t have heartthrob Powell.

RELATED: ‘Twisters’ Will Rattle The Globe With $100M+ Running Cume By Sunday – Box Office Preview

RelishMix measured a social media universe for Twisters of 341M across TikTok, Facebook, X, YouTube and Instagram combined, which is 3% above action-adventure pic comps. Social media champs are stars Anthony Ramos at 2.5M, Edgar-Jones at 1.9M and Powell with 1.8M followers.

RELATED: ‘Twisters’ Star Anthony Ramos Says Tom Cruise “Was Losing His Mind” Watching Sequel’s Premiere

Warners has overseas on the film (the studio first handled domestic on the 1996 title, while Uni took foreign). Through Monday, the Lee Isaac Chung-directed title counted close to $13M from 38 markets. Another 38 are opening this week including France, Germany, Italy, Spain, UK and China. The overseas cume is expected to jump to $45M+.

RELATED: 10 Most Anticipated Movies of Summer 2024

Among the top openings for environmental disaster movies at the domestic B.O., that arguably would go to Roland Emmerich’s 2004 The Day After Tomorrow with a 3-day of $68.7M, and his 2009 ensemble 2012, which debuted to $65.2M.

Stateside estimates Thursday night are per industry estimates, not Universal.

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