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Rob Alexander Releases Captivating Single

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2020 is shaping up to be a fun year for pop fans around the globe, and if it’s indie grooves that turn you on the most, Rob Alexander’s Being Myself record is probably already on your shelf. Released in late 2019 to a boatload of applause from critics, Being Myself has since spawned three big singles, the latest coming in the form of “Life As We Know It,” which is currently out this March and generating even more interest in the man responsible for composing it. Backed by three members of Elton John’s touring band, Alexander straddles a robust rhythm in this sizzling single while producing another vocal that could melt your speakers at the right volume, and even if you’ve somehow never heard his music before this track’s release, you’re likely to get what all of the talk has been about after only a cursory listening session. “Life As We Know It” is pop for grownups, but don’t get me wrong – its harmonies and defined beat are accessible to just about anybody who loves good music.

FACEBOOK: https://www.facebook.com/robalexandermusic/

Elton John lent some of his best live players to Alexander for this studio recording, and their creative influence on the music is an unmistakable one. There’s a classic rock sensibility here that isn’t as obvious as it would be in a straight-up throwback, and although the groove is always the most fetching element for us to cling to, the lead vocal has as much of an anthemic draw as what one would hear in “Crocodile Rock” or “Saturday Night’s Alright (For Fighting).” Alexander’s voice is the linchpin holding everything together in place like sonic superglue in this track, and even when the backing band is giving him a run for his money in the chorus, the hook is undeniably his and his alone to wield like a razor-sharp samurai sword. The swing in the beat keeps us focused on the song’s flow from beginning to end, and while I like all of the music featured on Being Myself, this composition is definitely the most fun to dance to.

AMAZON: https://www.amazon.com/Life-as-We-Know-It/dp/B07ZN7LGR3

Though listeners truly have their pick when it comes to exciting new indie beats this spring, I don’t think you’re likely to find another pop song quite like “Life As We Know It” right now in the mainstream or the underground. Being Myself has broken off one smash after another, and while I don’t think it’s going to be the only anthological hit-maker that this artist releases during his career, there’s something to be said about what it’s doing for his place in the adult contemporary hierarchy at the moment just the same.

Rob Alexander is going places, and if he continues to make music with as much moxie as he has in the last couple of years, I don’t believe it would be crazy to suggest that he’ll be segueing into the international spotlight a lot sooner than later. “Life As We Know It” is a good measurement of where he’s at, and I think it definitely tells us a lot about where he’s going next.

Samuel Pratt

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