Fashion, Style

Gucci Cites Princess Charlotte as Its Men’s Style Icon

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Princess Charlotte Dress

Max Mumby/IndigoGetty Images

If rock-and-roll can heal the world, then so can fashion, and Alessandro Michele might have just proved it. His latest menswear collection was a swatch-buckling adventure of ditsy floral prints, pastel wool embroidery, and dresses-over-pants worn indiscriminately (but very discerningly) by models across the gender spectrum. There were men in tights, and Mary Janes, and a leopard print coat last seen on Alison Mosshart. There were women with shaved heads, skinny scarves, and Amy Winehouse bouffants with the smeared black eyeliner to match. There were boys in the crop tops and shredded jeans and soft skinny scarves of Kurt Cobain, George Harrison, and Peter Frampton. And though Gucci campaign star Harry Styles wasn’t spotted front row, Jared Leto sure was, and he gleefully posed with fans outside the show, flashing peace signs and a stuck-out tongue that looked a bit like the Rolling Stones logo IRL.

Gucci - Runway - Milan Meanswear Fashion Week Fall/Winter 2020/21

Daniele VenturelliGetty Images

In Michele’s Gucci multiverse, violence has no place (Remember when they replaced bullet cartridges with lipsticks on a handbag?) and gender has no boundaries, which means toxic masculinity has no power. (And as Styles and Leto have proven in countless tabloid stories, it won’t get you laid nearly as much as a blanket-like cardigan and a giant floral handbag.) But while Gucci exudes a very real sex appeal, it’s also hazy and childlike, as channeled in countless Disney collaborations (Donald Duck loafers, anyone?) and animal motifs, including a leaping bunny brooch on the opening look’s lapel. There were also Peter Pan collars, a literal (and literary) nod to never growing up, and a new collaboration with Liberty London… as in, the serene floral cottons most famous for swaddling rich people’s babies.

Which brings us to Gucci’s most unlikely, and possibly most brilliant, style icon yet: Princess Charlotte. Among the runway’s rock stars and trap kings, it would be easy to see Michele’s puff-sleeved princess frocks as a Courtney Love homage, and sure, the music legend and Gucci fragrance model deserves every altar to her name. But rendered in Liberty’s sweet floral fabrics and embroidered smocking, the effect was less Hole and more Her Royal Highness, age 4.

Gucci - Runway - Milan Meanswear Fashion Week Fall/Winter 2020/21

Daniele VenturelliGetty Images

As Megxit rages and the world burns while we watch it on livestream, it doesn’t look like global destruction is part of Michele’s path to power. Instead, these Gucci clothes, worn on models of every gender, seem to want us to picture a gentler future, one where Woodstock and Glastonbury’s ideal of peace through partying isn’t just a possibility, but the only thing that might really save us. One where kicking a soccer ball in a Liberty print mini-dress is the main way we vent our anger and frustration. Here’s the thing, though: if Michele’s vision only works for those who afford their #GucciGoals, is it a true utopia? Or like the Monarchy itself, is it really just a gilded cage?

The Duke & Duchess Of Cambridge Depart The Lindo Wing With Their New Son

Max Mumby/IndigoGetty Images

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